Obscura mint plaza building projection – 7 HD projectors over a 6,000 pixel plate. The media they created was designed to work directly with the architecture and synchronized to a music track created by our own Alex Oropeza.
VIA: http://designyoutrust.com/2009/04/26/the-future
A small agency in Breda named Studio Smack that make really nice videos. Even this one is from a few years back (2005), I still really like it. It’s about all the visual impulses we get each and every day when we walk down the streets. The weird thing is that we don’t even notice it anymore (let’s call it information overload!).
URL: http://www.studiosmack.nl
It’s always great to see that if something happens in the world, designers stands up. Even now with the swine Mexican flu, here two nice examples.
URL: http://www.workforfood.nu/dontsneeze/
Coolio and Terry Christian star in students’ water-saving filmShot by student film-makers for a Tomorrow’s World short film competition, this video combines voiceovers by Coolio and Terry Christian with CGI and a Daft Punk soundtrack to raise awareness of water conservation
URL: http://www.youtube.com/watch?v=OpnYXkv8sFY
The San Francisco International Film Festival running now through May 7 features the West Coast premiere of “Art & Copy“, a feature-length documentary celebrating the work and careers of legendary advertisers. Stories about the creation of campaigns including Mary Wells’ colorful Braniff Airlines rebrand, Jeff Goodby and Rich Silverstein’s “Got Milk?”, and TBWAChiatDay’s Lee Clow’s “1984″ commercial and current iPod ads are lovingly told. Doug Pray, who also directed the surf and family story “Surfwise,” doesn’t let many details about the industry’s origins or its current tastemakers escape him, whether in the form of staggering numbers about annual global ad spending or anecdotes about Madison Avenue agency Doyle Dane Bernbach (now referred to as DDB), which first paired copy writers and art directors and encouraged them to collaborate on print messaging.
Via: http://joshspear.com/item/art-copy-the-film
Taking just a plain old vinyl record and attaching an augmented reality marker to the label you can track the record in 3D space. By figuring out the velocity of the records rotation and applying it to the payback of the audio – you can scratch.
TBWANeboko Amsterdam had a lot of success with their last Heineken spot with the walk-in fridge that it’s created this follow-up.
I think it’s a really bad follow-up if you compare it with the first one (see here). They could have got more out of it.
URL: http://www.youtube.com/watch?v=mOvoO6eQDms
British illustrator and designer vinyl pioneer, James Jarvis, has teamed up with Nike for a whimsical non-linear animation. A really nice video animation!
Using both praxinoscopes and the technique of matching up the frame rate of the spinning record to that of the camera, no computer super-imposing was used; what you see is what rolled off the camera. The transitions between each section of animation was created by simply cutting or wiping between the bits of footage.
ALL THE ANIMATIONS SEEN IN THIS VIDEO WERE CREATED IN CAMERA.
URL: http://www.youtube.com/watch?v=j9e38cuhnaU
Making of: http://www.youtube.com/watch?v=d4LSg7f4lFs
The Nike+ Challenge Men vs. Women is all about beating the other gender on the running track. Jung von Matt/Neckar took this spirit to the Web by connecting a Nike+ banner on a website for women with one on a website for men. Thus, we created a direct communication channel, that gave the adversarial sexes a chance to talk things out or just verbally beat the crap out of each other.
Via: http://www.cpluv.com/KaiH
